Will Glasses-free 3D LED screen become a new “direction” of commercial media?

Glasses-free 3D technology is a concept of [deformation] proposed during the Renaissance, and it is a 3D perspective effect presented on canvas by artists through sketch shadows and lines. With the changes of the times, the dome originally used as a canvas has transformed into a thin and bright LED large screen, combined with modern high-tech means to change the shape of the work, thus creating different senses of space and three-dimensional effects, bringing fantasy and giant visual feast to the audience.

Glasses-free 3D LED screen may become a new “direction” of commercial media?

With the wide application of Glasses-free 3D LED displays, people’s demand for creative display is getting higher and higher. It has long been unable to satisfy the flat two-dimensional display, but hopes to restore the three-dimensional information of the real world more realistically. Therefore, the application of naked-eye 3D technology has become a hot spot and direction of research in recent years, and many LED display manufacturers are also sparing no effort to make corresponding technological innovations for naked-eye 3D LED displays.

Glasses-free 3D LED screen is bound to become a powerful form of content to beautify urban space, create an urban atmosphere, arouse attention and sharing, and stimulate consumption upgrades.

Use naked-eye 3D to detonate the flow of people in offline stores

On the roof of S&M Town in South Korea, a naked-eye 3D art work “Wave” carefully crafted by a Korean digital technology company has attracted global attention. This giant LED curved screen, through the naked-eye 3D optical illusion effect, makes the L-shaped screen visually become a huge transparent water tank. Hearing the sound of waves hitting the glass, it seems that the next moment will break through the human industrial confinement and engulf the passers-by walking under the screen under the huge waves.

“Wave” instantly detonated the entire network with its amazing display effect presented by wave images + high-definition LED screen + 3D sound effects, and a large number of fans rushed to the scene to experience this ultimate visual experience. And “Wave” also because of its avant-garde and top-notch quality, makes this building look new in temperament, becomes more innovative and futuristic, refreshes the public and business circles’ new understanding of naked-eye 3D technology, and thus stimulates S&M Offline traffic to stores in Town and Coex Mall.

Glasses-free 3D, giving commercial real estate brands “vitality”

Following the popularity of the “big water tank” and “Wave”, d’strict continued to produce another cute work “GIANT TOY2” for this screen, such as sun beach, global travel, space roaming… Turning the screen into giant toy boxes with different themes has gained a new round of attention.

“GIANT TOY2” uses a large toy box scene as an element, and presents the voices, characters, and actions of cute characters or cartoon images in colorful ways, endowing commercial real estate brands with strong power and life. Consumer psychology and visual experience have also allowed brand information to be widely disseminated in another new way.

 

Glasses-free 3D, the “renewal” of old businesses under the new consumption trend

Glasses-free 3D works are not only used for outdoor large-screen display, but also suitable for indoor, large-scale performances and other scenes. While bringing visual wonders to the audience, they can also help local Brand renewal and upgrading of commercial real estate in a certain sense, especially in the transformation of old space is quite effective.

For example, in the bottom lobby of the R&D office building of a well-known Korean tire group, a 3D giant screen dynamic media wall is used to create a powerful atmosphere and make the building full of exciting tone. Various images are constantly switching on the screen, like a special art performance, presenting a new visual experience full of science fiction.

Also using Glasses-free 3D technology to renovate and upgrade shopping malls is the new Segi duty-free shop located in Gangnam District, Seoul, South Korea. A large LED screen is suspended from the ceiling, and four kinds of naked-eye 3D works with different deformations illusoryly expand the volume of the space. Viewers experience the sensation of real three-dimensional objects floating in the air. The lively space attracted many consumers to check in, which greatly increased the sales of the mall.

Glasses-free 3D LED display has wonderful expressive power and unique media impression. Its appearance has improved the popularity and influence of brands, business circles, and even the entire city. It is about to play a huge role in the wave of informatization.