Regarding the development direction of outdoor LED digital displays, today Maxcolor will give you a detailed introduction to this issue.
First,Development in the direction of energy saving and low consumption
LED itself is very energy saving, its characteristics are: high light efficiency, long life, easy control, maintenance free; It is a new generation of solid cold light source, light color soft, gorgeous, rich and colorful, low loss, low energy consumption, is a green product. This is also a major direction determined by national policy and the global economy.
Two,Develop in the direction of lightness and thinness
More and more LED displays are developing in this area, and we also see a demand in this area. The height and difficulty of outdoor advertising screens require that the LED display itself be more lightweight and convenient. It is difficult for many floor buildings to bear such heavy attachments, and the load-bearing balance of the building and the pressure of the foundation are not easy to accept. And a load degree for the installer. It can also be seen in daily life that commonly used electronic products are becoming thinner and thinner, many mobile phones also use ultra-thin as a product highlight, and computer monitors are also developing in the direction of thinness.
The thinner the product, the lighter the weight, which makes it easier to transport, and easier to assemble for the display. LED display production must also keep up with the mainstream of the era of electronic products.If the large LED screen is installed at the top of a high-rise building, ventilation is very important.
The greater the ventilation rate, the smaller the wind resistance, the stronger the wind resistance, and the greater the protection of the product.
If the LED display is installed on the side of a high-rise building, the product can transmit light and will not affect the indoor lighting. Otherwise, after the product is installed, it will become a dead wall, which is one of the many details of the current LED display installation. The problem is that the selection of the installation site requires the total approval of many departments, which increases the obstacle. Achieving lightness and thinness will expand the development space of LED displays. To sum up, lightness and thinness are also the development directions of LED displays.
Three main changes of outdoor LED display
Transmission media has higher clarity and contagion. LED display replaces traditional outdoor media With the improvement of urban construction level and the development trend of high-definition digital outdoor media, more and more cities are abandoning traditional advertising media. Switch to LED display.
Compared with traditional outdoor media such as Street Pole LED Display billboards, high-temperature billboards, light boxes, neon billboards, etc., the manufacture of LED displays is not restricted by the area, and can be installed in various narrow public places. Display on a large scale. In addition to the natural benefits of text, images, and animations, high brightness, full color, and easy, fast error detection can make your ad more and more powerful.
LED outdoor advertising screens provide more space for window screens and advertising machines,such as pedestrian streets, commercial plazas, bus stops, newsstands, community kiosks, gas stations, shopping kiosks and outdoor small-pitch LED screens parking lot etc.
In this field, LCD display technology has problems such as insufficient brightness, UV interference, seams, etc. Since projection fusion is not applicable, outdoor small-pitch LED screens are the only and ideal choice.
LED outdoor display screen can not only be an advertising operator, but also can spread various video contents such as public welfare, interrogation, news, information, etc., breaking the way of playing pure advertising information of outdoor LED display screen and forming a new brand. The “public welfare + news + information + advertising” communication method of outdoor media has higher information value and stickiness to the audience.
Naked-eye 3D technology has matured, and I think it will soon be used in outdoor LED media.
In the future, more and more visual performance trends will be applied to the outdoor LED media market.
From single communication to audience engagement and interaction.
Supporting advanced and stable broadcast control technology and monitoring technology, the LED display will stop the traditional outdoor single media application function, and successfully transition the LED one-way communication era to the LED 2.0 two-way interactive era.
Integrating popular WiFi network, WeChat QR code, mobile APP, LBS positioning and augmented reality technology, multi-screen interaction technology, facial expression recognition technology, human-screen interaction technology, etc., the LED display will become better. Creativity also forms its own core media value.
About outdoor LED large screen application solutions Maxcolor visual has released many application solutions, these solutions have advantages and can meet the different application needs of various segmented applications.